How Pictorem made art printing faster and more creative with Claid AI

About Pictorem

Pictorem started in a garage in Montreal and has grown into a global art printing company serving customers in 151 countries. The platform helps artists showcase and sell their work while offering a wide range of print formats, including canvas, acrylic, and metal. With more than 400,000 art pieces shipped, Pictorem combines high-quality printing with a broader mission to support artists and art lovers around the world.

The challenge: improving efficiency while offering something new

Pictorem wanted to make its order workflow faster and more efficient, especially when preparing images for print. At the same time, the company was looking for a way to stand out in a competitive market by offering customers something new.

The team needed a solution that could:

Speed up image upscaling in the print workflow

Integrate quickly without disrupting operations

Make image preparation easier for designers

Support new creative experiences

The solution: fast integration and practical AI tools

Pictorem chose Claid AI because the service was straightforward to understand and easy to adopt. The integration process was simple, with clear documentation and responsive support helping the team get everything up and running quickly.

Once integrated, Claid became part of Pictorem's workflow for two main use cases:

• AI upscaling to prepare images for higher-quality printing faster
• Text-to-image generation to introduce AI-created art as a new offering on the site

Because the setup was so quick, Pictorem could start using the technology almost immediately without interrupting day-to-day operations.

The results: faster workflows and new creative possibilities

With Claid integrated into the workflow, Pictorem improved production efficiency and expanded what customers could do on the platform.

This helped the team:

• Speed up image processing. Claid reduced the time needed for upscaling, helping the team move through orders more efficiently.
• Make print preparation easier. Upscaled images became a preferred option for many of Pictorem's graphic designers, simplifying parts of the workflow.
• Handle high order volume more smoothly. Time savings on individual orders added up across a larger production operation.
• Introduce AI-generated art. The text-to-image feature gave Pictorem a new way to attract interest and offer something different to customers.
• Create more buzz around the platform. The AI art feature helped generate curiosity and added a new creative layer to the customer experience.

Partnership built for easy adoption and long-term growth

Claid AI supported Pictorem with tools that were practical to implement and useful right away, while also opening the door to broader experimentation over time.

The partnership delivered:

• Fast setup. Pictorem was able to integrate Claid in less than a day, making adoption easy and low-friction.
• Clear documentation and communication. The team could move quickly thanks to straightforward guidance and responsive support.
• Immediate workflow value. Claid improved an existing print workflow instead of forcing the team to rebuild it.